Reach more customers
The average response rate of a leaflet distribution campaign is between 0.5% Shared Drop (maximum 2 leaflets) or 50 calls per 10,000 thousand leaflets and 1% for Solus Drop (maximum 1 leaflet) or 100 calls per 10,000 thousand leaflets.
This would include any of the calls to actions you include on your leaflet eg. phone calls, website visits, emails and is not direct sales.
However, it’s not possible to give a definitive answer regarding the level of response you’ll receive from your leaflet campaign as this will depend on many factors.
FREE GPS LIVE TRACKING ACCOUNT
Leaflet Distribution Top-5 Performing Sectors
• Estate Agents, Gyms & Health Clubs
• Car Dealerships
• Schools (and education at large)
• Home Improvement Sector
Important message for the customer – Not every business is for door to door distribution advertising.
What is Shared Drop distribution?
Black White Leaflets Distribution Advertising Agency we are putting maximum two or three different flyers through each letter box.
The average response rate of a leaflet distribution campaign is between 0.2% Shared Drop (maximum 3 leaflets) or 20 calls per 10,000 thousand leaflets per customers.
Pay attention to your LOCAL LEAFLET DISTRIBUTION COMPANIES which they constantly offer you shared drop distribution fourth and fifth leaflets with which you cannot achieve a good response rate higher than 0.05% or 5 calls per 10,000 thousand leaflets 0.01% or 1 call per 10,000 thousand leaflets per customers.
38% of flyers are kept for at least a few days and 13% are kept for over a week.
To calculate the ROI of your leaflet distribution campaign, you take the total revenue generated from the campaign (hence the importance of measurable goals), minus the cost of the leaflet campaign then divide this by the cost of your campaign to work out the return on every pound spent.
On average, you can expect to deliver around 100-130 flyers through letter boxes per hour. If handing out with fast and experienced distributors, that number could be up to 160 per hour Suburban Area.
On average, you can expect to deliver around 150-180 flyers through letter boxes per hour. If handing out with fast and experienced distributors, that number could be up to 210 per hour Urban Area (multi bells households) Max 3 for 3 bells or more: When houses are multi bells number per hour do go up quite a bit.
On average, you can expect to deliver around 50-80 flyers through letter boxes per hour. If handing out with fast and experienced distributors, that number could be up to 100 per hour Rural Area.
On average it will take 6-7 hours to deliver 1000 leaflets or flyers door to door. This average is based on an area where the leaflets that are being distributed are close to each other and based on walking around 15 miles during the day tracked with GPS.
SMALL BUSINESS INTERESTED IN PROMOTING THEIR BUSINESS TROUGH
DOOR TO DOOR LEAFLET DISTRIBUTION
LEAFLET DISTRIBUTION LONDON & ESSEX AREA
REACH CUSTOMERS IN THESE POSTCODES
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